Do you want engaging and informative content but don’t have enough time to write everything down?

Are you operating your business by yourself?

Do you have a swirl of ideas forming in your mind but have trouble putting them into words?

If you answered “yes” to any of these questions, let me help!

I’m Alexis Collins, a freelance writer who writes insightful content that can amplify your brand and save you countless hours and money.

I could give you a long backstory about why I decided to jump into freelance writing, but I simply wanted to turn my passion into a service. I devise invigorating copy that helps entrepreneurs and growing professionals solidify themselves as industry leaders, while incentivizing potential consumers and companies to form long lasting business relationships with them.
I specialize in content writing, copywriting, email marketing, blogging, web copy, social media/digital advertising campaigns, and website/product branding. My content:

• Conveys your tone
• Generates sales
• Incorporates keywords that optimize your SEO
• Makes the text relatable and easily readable
• Is enticing and informative
• Properly expresses your business strategies and explains your products/services
• Is formatted to be social media and mobile device-friendly

A few other hats I wear include being an author, journalist, and blogger! In 2019, I self-published my first poetry book, Embracing Changes, on Amazon. I’m also a former broadcast associate at CBS This Morning.

What I Bring to the Table

As a college graduate, I know firsthand, the difficulties of performing all-nighters to proofread (or finish) a term paper that’s due at the start of your 8am class, or drafting 10 different versions of your resume in preparation for a job interview. I’ve been in the shoes of the hopeful creative crafting his or her first article, and the excited entrepreneur gathering materials for his or her business launch. I’ve witnessed the frazzled aunt trying to decide what text should go in this year’s family newsletter. There’s stress and anxiety that comes along with transforming those thoughts into coherent sentences on a Google Doc.
Let me help you edit and stylize those pieces at an affordable price. My submissions are efficient and timely, so you have your content available for your next project.

• I have firsthand experience in marketing and communications, with a B.A. in broadcast journalism and a minor in business from The Pennsylvania State University.
• I’ve written for numerous blogging platforms and websites, some of the niche blogs that I’m a contributor for include Uncorked and Cultured, Global Lofts and NJ Urban News.
• Versatility is key in my writing; I’ve written content ranging from teas, to traveling and exploration, to home décor.
• I wrote feature pieces for a variety of student-run publications, such as Her Campus and The Underground, which both provide platforms for underrepresented groups in the college community.
• I made digital profiles of local businesses and wrote hard news articles for Defending Rights & Dissent, a non-profit advocacy group that concentrates on social justice initiatives, and The Lower East Side History Project. To read some of these articles, visit my portfolio.
• Part of my expertise also lies in writing academic papers. I wrote my senior thesis for the Penn State Schreyer Honors College on the misrepresentation (and underrepresentation) of the Black community in student media. Additionally, I presented two of my research papers at the Eastern Communications Association Conference in Boston.

My writing has been displayed on several websites, digital publications, marketing materials, product labels, Etsy pages, blogs, and social media profiles, garnering high site traction and audience viewership. Besides business brand writing, I also write resumes, bios, and cover letters! My cover letters and resumes have helped people land internships and jobs.

I fashion myself as a content writer, editor, ghostwriter, and contributor. I love collaborating with my clients and providing them with words that uniquely capture their tone, style, and voice. I structure the content according to their preferences, so their brand is easily identifiable.

Writing can waver between being a spiritual journey and a daunting task, and I want to help you navigate through that process. Providing quality content is important, but understanding your brand and target audience is key. If you work with me, your writing portfolio will be in tip-top shape and your content will be ready for your next product launch.